NYC's Midnight Beauty Collection Press Release

 

VAMP IT UP ON HALLOWEEN WITH THE NEW MIDNIGHT BEAUTY COLLECTION   

FROM NYC NEW YORK COLOR

 

THINK: The hottest shades for Halloween

 

WHAT IT IS:  Everything you need to be Queen of the Night. This Halloween, turn up the drama with the new Midnight Beauty collection from NYC New York Color. From sultry eyes to shimmering nails, this collection is full of vivid colors you’ll want to sink your teeth into at a price that won’t take a bite out of your wallet.  With sky-high volume mascara, pigment-packed shadows and lipsticks, bold eyeliner and lashes, and never-chip nail color, NYC New York Color lets your bring out your wild side…at least until the sun comes up.

 

 

The latest eye-catching favorites include:

In A New York Color Minute Nail Polish ($1.99): Specially formulated to dry quickly, this nail enamel has a hint of shimmer for depth. Four limited-edition hues are infused with magnesium, iron, copper, and calcium to strengthen nails, with a shiny finish that will dazzle your victims. Shades include Black Elixir, I Am Not AffRed, Animal Instinct, and Smoky Top Coat.  

 

 

Expert Last Lip Color ($1.99): High-intensity color in four just-bitten shades. The rich, creamy lipstick goes on smooth and lasts for up to six hours, and never feathers or bleeds. With a color-matched component, these heart-stopping hues with long-lasting shine will stay on all night long. Colors include Red or Alive, Immortal Vixen, and Dark Rebirth.

 

 

 

 Individual Eyes Custom Compact ($4.99): These sultry shadow collections are specially coordinated to intensify and enhance your eye color. With a formula that contains nourishing Vitamins A and E, with Green Tea extract, these silky powders blend smoothly and evenly. Each shade can be worn alone or blended, and kits include a double-ended professional applicator and step-by-step instructions to help you create your Halloween look. Colors available include Hate the Light and Vampiress.

 

  

Big Bold Curl Mascara ($4.99): Amp up the drama with this bold mascara in Extreme Black for clump-free, perfectly-curled impact. The innovative curved brush plumps and shapes lashes, delivering twelve times more volume and up to 99% more lift with a single stroke. With a formula that’s smudge-proof, smear-proof, and flake-proof, lashes stay gorgeous for up to 16 hours.

 

 

Liquid Eyeliner ($2.99): Get irresistible eyes with this long-lasting, creamy eyeliner. Go from a subtle line to a bold statement in a flash with the easy-control, flexible brush that makes precise application a snap. Intense color glides on easy and dries fast, with a hypo-allergenic formula that never smudges.

 

 

Self Adhesive Eyelashes ($2.99): Cast a spell with glamorous sparkle lashes. With just a touch, they go on and stay on for instant length and drama. The flashy fringe shimmers with every wink, with a sparkle that will leave your victims dazzled. Available in Natural Black.